Munchkin makes the world a better place for babies and moms.
Munchkin, Inc. develops clever, innovative products that excite and delight parents, children and pets. The company was founded in 1991 on the premise that it could anticipate and serve modern parents’ needs by developing uncomplicated baby products that make parenting - and life - easier and more enjoyable.
Select a time period from the timeline above to read more about our history.
2005 - 2009
2005 - Munchkin has its 6th consecutive year of double-digit growth
2005 - Munchkin featured as one of the fastest growing companies
Munchkin is featured in the “2005 Fastest Growing Companies” lists in the San Fernando Valley Business Journal and the Los Angeles Business Journal.
2005 - Munchkin is granted its 50th United States patent
2006 - Munchkin's new tagline
Munchkin refreshes its brand identity with the tagline, “It’s the little things,” which is a nod to the company’s name and a reference to all the detail, thought and little product improvements designed into every Munchkin product that add up to a big difference in parents’ lives.
2006 - Munchkin’s revamps its brand and packaging
Munchkin debuts a whole new look for the company with a multi-colored logo and bold colors that appeal to modern moms. The logo is displayed more prominently, reflecting growing interest from consumers in the Munchkin brand, and the stylish look pops off the store shelf.