Award Recognizes Innovative Baby and Toddler Brand for Loyalty, Commitment and Dedication


NORTH HILLS, Calif. (May 8, 2012) – Munchkin, Inc., designer and manufacturer of clever infant and toddler products, has received a 2011 “Vendor of the Year” Award from Toys“R”Us, Inc. in recognition of the company’s commitment and dedication to helping Babies“R”Us become a worldwide resource for families and kids. The award honors Munchkin, Inc. as a distinguished partner in the juvenile products category, highlighting its dependable service and development of innovative designs and exclusive product offerings.

“At Munchkin, Inc., our retail partnerships are critical to our brand’s success, as they help us present our products to consumers in a more easy-to-shop, engaging environment. We are honored to be recognized by Toys“R”Us for our commitment to providing Babies“R”Us customers with exciting and innovative products. We look forward to delivering continued excellence and superior customer service through this ongoing partnership,” said Steven Dunn, Chairman and CEO of Munchkin.

The award follows a year marked by several notable Munchkin product launches at Babies“R”Us, including the complete line of Protect safety gates, and the award-winning Arm & Hammer™
3-in-1Potty Seat, among dozens of other toy, feeding and care products.

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About Munchkin, Inc.
A privately held, global company headquartered in North Hills, Calif., Munchkin, Inc. creates baby products that excite, delight and make life easier for today’s parents. Founded in 1991, Munchkin, Inc. has always placed great emphasis on innovation, redefining what baby products can achieve.
As a result, Munchkin has reinvigorated the category with improvements such as a 2-in-1 bottle brush design and White Hot® Technology that lets moms know if the bath water or the car interior is too hot. A strategic partnership with Church and Dwight resulted in a line of diapering products that work with pure, natural baking soda, including the ARM & HAMMER™ Diaper Pail by Munchkin, winner of American Baby Award. In January of 2010, Munchkin acquired Lindam Ltd., the U.K.'s top baby safety brand and subsequently launched a line of safety gates and accessories in North America. Munchkin, Inc. has won more than 40 industry awards. Endorsed and recommended by sleep and safety experts, medical professionals, toy specialists and parents, Munchkin products can be found at retail outlets internationally. For more information, visit

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