WE BELIEVE THAT INVESTING IN THE COMMUNITY
is our responsibility. We CREATE OPPORTUNITIES FOR EVERY CHILD'S POTENTIAL AND WELL-BEING through our Radiant Colors program, donations to children's hospitals and organizations and partnerships internationally.
WE BELIEVE THAT PROTECTING ANIMALS & WILD LOVE
is vital to both our survival and humanity because every animal matters. It is no surprise studies show that children who are raised to respect and take care of animals have a greater sense of responsibility and empathy, but there is overwhelming data that shows caring for animals fosters emotional, cognitive, social, and physical development as well.
Leading by example, we work with non-profits to accomplish our goals: THE WHALE SANCTUARY PROJECT fights to free orcas from captivity and re-introduce them into the wild (the right way), and the International Fund for Animal Welfare (IFAW) ensures animals and their habitats get the love they deserve through effective legislation and on-the-ground efforts.
WE BELIEVE THAT CARING FOR OUR HOME PLANET
is absolutely necessary. As a producer of consumer goods, we work to create a SUSTAINABLE FUTURE for our kids by minimizing our FOOTPRINT ON THE ENVIRONMENT. For every diaper pail we sell, Trees for The Future plants a tree in some of the most impoverished parts of the world to help farmers and their communities become food secure. Through our donations we have planted over 600,000 trees, bringing oxygen, shade, and biodiversity to over-farmed land.
Currently, all of our packaging is made from recyclable materials and 90% of our paperboard packaging is made from recycled materials. We’ve met our previous goal to have all packaging PVC free by 2020. Looking ahead, we are committed to have 50% of our plastics and films be made with recycled materials by 2025.